Coastal Orthopedic Group

This physician wanted to use his company initials but they spell "Cog". He is also an avid bird watcher and with his office just blocks from the beach he wanted to use a heron. We want happy clients—so a heron was drawn in Illustrator with his head through the "O" to disguise the awkward initials. Then a box was wrapped around the bird and the full name of the company permanently attached to the logo to clarify the initials. (He is very happy.)

Stationary, logo and office front sign.